What Is The Best Content Management Strategy For Virtual Events?

 

Your overall event planning should include a content management. Digital presence has grown over the years. Virtual events have become so prominent that event planners now pay more attention to the content management strategy. Let’s find out how to manage your content before your virtual event goes live.

There are many elements to content management.

Event Overview & Detail Management-

• Your event is digitally visible across multiple platforms, including event app and event website.
• It is crucial to manage details for events on multiple platforms from one space. This management must be done in real time. Your event management dashboard should allow for real-time content management across multiple platforms.
• Your event can now be seen on the smartphones of your attendees through even apps. It’s much easier to inform attendees about changes to the schedule, to avoid disengagement or confusion.
• Access permissions should be granted to different levels on your event dashboard. This allows you to assign different levels of access permissions to people involved in event detail management. You can also check the access that they have.

Knowledge Hub Space/photos/docs management –

• Events encourage interaction between people. This interaction becomes more lively with the exchange of commodities such as coupons/free tickets/vouchers/brochures etc. Giveaways were a key element of the event. They are both important for brand recall and for goodwill.
• VGO Knowledge Hub space allows exhibitors to upload documents, coupons/freebies to better interact with attendees.

Agenda & Schedule Management –

• When they visit your event website, attendees will look for the agenda and schedule. The agenda is an essential part of the decision-making process. Read More.